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Higher Ed Administrative Careers - Marketing/Public Relations, Higher Ed Administrative Careers - Other
The Graphic Designer supports the communication efforts of the school related to new student recruitment, fundraising, internal communications, brand awareness, and other activities that contribute to the positive growth and reputation of the institution. This is an entry level role that will report to and support the Marketing Manager.
The position will manage a variety of short-term and long-term design projects and requires an individual that is creative, able to multi-task, highly motivated, organized, and detail oriented. The individual selected for this role must also be able to communicate effectively with people inside and outside of the organization.
Typical work tasks would include graphic design (print & digital media) for print, the college website, email marketing, social media, etc. Individual will also be involved with print production, outsourcing to vendors when required, and managing project costs and timelines. The Graphic Designer hires and supervisors student workers.
ESSENTIAL FUNCTIONS OF THE JOB:
Determine the goals of each requested project, desired deliverables, and level of priority.
Develop creative solutions (design and/or strategies) to achieve each client’s goals.
Serve as the primary point of contact for each client
Meet and/or communicate with clients and associated stakeholders as needed.
Develop designs and solutions that are visually appealing, reinforce the school’s brand, and drive results.
Bring value-add thinking to each project.
Support the success of marketing initiatives associated with events, athletics, social media, etc.
Create and/or curate content for the website and assist with content management.
Help to manage student workers and outside vendors as assigned.
Expand the department’s video and photo libraries and maintain file structure.
Assist with various business items including estimates, invoices, budget reconciliation, office equipment, ordering of supplies, and record keeping.
REQUIRED KNOWLEDGE, SKILLS AND ABILITIES:
Must be in agreement with the Crown College Statement of Faith and Community Covenant.
Keen attention to details, organization and follow-through are essential
Knowledge of marketing principles, use of typography and color, layout, and visual communication hierarchy
Understanding of production requirements for print and digital environments
A self-starter who is able to coordinate a large number of projects concurrently with minimal guidance in a fast-paced, deadline-driven environment
Experience with design software, project management software, traditional and online marketing, web analytics tools, databases, and response-oriented writing
Proven ability to collaborate, build consensus and work effectively across departments
Ability to organize and analyze data, think creatively, and develop sound recommendations to achieve strategic goals
Excellent written and oral communication skills
Experience as a graphic designer with solid understanding of production
Substantial design skills and proficiency using Apple operating systems
An understanding of basic branding and brand management
Intermediate knowledge of software programs Adobe Creative Suite (specifically InDesign, Photoshop, Illustrator) and MS Office Suite and/or Apple iWork
Ability to manage complex, integrated creative projects, timelines, and budgets
Strong attention to detail and accuracy
Bachelor’s degree in marketing, communications or equivalent
Experience in higher education marketing
Experience with CMS applications, preferably WordPress
Design experience within an advertising/creative department or agency
Experience taking photos for use on a website and in other marketing collateral
Capable of handling a wide range of issues with tact and diplomacy
About Crown College
Crown College in St. Bonifacius, MN is conveniently located 30 miles west of the Twin Cities with close proximity to the cities of Waconia and Chanhassen. A distinctly Christian college, Crown recently celebrated its 100th anniversary, Crown is poised for growth in both its on-campus and online degree programs.
Crown College is affiliated with The Christian and Missionary Alliance, a denomination that has a 125 year history of focusing on the centrality of Jesus Christ and mobilizing workers to every corner of the world. Additionally, Crown College is accredited at the highest levels for Minnesota colleges and universities including The Higher Learning Commission of The North Central Association, the Minnesota state boards of teaching and nursing, and The Commission on Collegiate Nursing Education.